As political domain names surface, domainers wait for a pay day.
A successful domain flipper recognizes an opportunity early in order to make money, but sometimes you just get lucky. With the announcement of Mitt Romney’s running partner on Saturday, the domain world was quick to jump on names that may be valuable to the campaign. The introduction of Paul Ryan as Romney’s running partner, led to increased valuable domain possibilities and got domainers thinking about potential domain sales.
A different, non-polictical, Paul Ryan, owner of PaulRyan.com, may not have had any intention to sell his eleven year old domain name, but with recent news he is currently working on getting the domain appraised. Considering these new developments, the name will surely be much more valuable than it was just a few weeks ago, especially considering that he has already been approached with interest for the domain. Only time will tell if the un-expecting owner of PaulRyan.com will cash out on this political deal.
Other names like Romney-Ryan.com and RomneyAndRyan.com are also potential domain sales for the owners. Purchased just months earlier and three days before the announcement, both owners have incredible insight and may be fortunate enough to reap great benefits.
Whether you are an experienced domainer or just happened to own the right domain at the right time, there’s two major points to take away from this domain news.
First: When having a domain appraised the obvious criteria will be considered, such as length, age, search potential, popularity, and so on. One important factor, however, is also media and current relevant domain news. If the owner of PaulRyan.com wanted to sell a year ago, it would not have had the same value as it will have today. Considering the increased search potential due to the media coverage and the other domain sales that will come from the Romney-Ryan announcement, knowing when the right time is to sell can drastically change the value of your domain.
Second: If you are an active domain flipper, buying and selling domains, knowing what is happening in the news is crucial. Although not every insight will pay, acting on a hunch every now and again could result in a high return on the purchase.
As the world’s largest domain marketplace, Afternic reaches millions of consumers all over the world. Listing domains with Afternic allows buyers to know the domain is for sale, and helps to increase visibility so the right buyer can get in touch with you.