Afternic Weekly Sales: August 19, 2013 – August 25, 2013

Weekly Domain Sales Breakdown
Domain Sales for the week of August 19, 2013 to August 25, 2013

Afternic’s sales totaled $1,108,626.

The top public sale for the past week was Fab.net, which sold for $39,000.

The Specials category came in first, accounting for 12.7% of all domains sold in the past week, followed by Computers at 10.2%.

Below please find the list of highlighted public domain sales.

8-27-2013 3-34-08 PM

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Find Your Unique Domain with a Domain Hack

Domain Hack Scrabble

Ever since I was a kid I’ve loved word games like word searches, Scrabble, and Boggle. Perhaps that is why I like domain hacks so much. We all know it’s a challenge to find a great domain name, but with a domain hack it’s not just about finding the right domain. A domain hack requires you to come up with a clever word or phrase that works with the available domain extensions (and is available itself). Well, that sounds like a fun word game to me!

For the un-initiated, a domain hack is a domain that combines the domain name with the domain extension to spell out a word or make a phrase. There are several great domain extensions that work with domain hacks such as .ME, .AT, .IN, and .US. If you’re looking to establish your website on a unique domain name, look no further than a domain hack.

One thing to think about when deciding on your domain hack is how you feel about establishing your website on a domain extension other than .COM. The popular .COM does actually work with a few English words (intercom, sitcom, and telecom to be exact), but it’s obviously not ideal for a domain hack. Not owning a .COM is not a death sentence – as the popular About.me and DontEat.at have shown. However, depending on the domain hack you choose, you may be able to own the .COM version as OffersBy.me has done. They have completely branded themselves on their domain hack, OffersBy.me, but also own the .COM version, OffersByMe.com. They simply redirect any traffic it gets to their domain hack.

Having a unique domain name, whether it’s a domain hack or not, can be a great way to set your website apart. Your domain is a big part of your brand, but when you choose a unique domain name it becomes your brand. Choosing the right domain name can be tedious. Challenging yourself to find the right domain hack is a great way to add some fun to the process. And if you need a little help with this domain “word game,” I recommend ScrabbleFinder.com, which is also great for cheating, er, I mean helping with Scrabble.

Robyn Norgan is on the marketing team at Dynadot LLC, a domain registrar and web host. She is a regular contributor to Dynadot’s blog, which features a mix of domain industry news, tips and information, sales, and, of course, some fun!

Afternic Weekly Sales: August 12, 2013 – August 18, 2013

Weekly Domain Sales Breakdown
Domain Sales for the week of August 12, 2013 to August 18, 2013

Afternic’s sales totaled $1,425,642.
This total included a $500k+ private transaction.

The top public sale for the past week was hjx.com, which sold for $29,000.

The Society category came in first, accounting for 12.5% of all domains sold in the past week, followed by Shopping at 10.6%.

Below please find the list of highlighted public domain sales.

8-20-2013 3-55-03 PM

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Afternic Weekly Sales: August 5, 2013 – August 11, 2013

Weekly Domain Sales Breakdown
Domain Sales for the week of August 5, 2013 to August 11, 2013

Afternic’s sales totaled $1,106,700.

The top public sale for the past week was xylem.com, which sold for $47,100.

The Specials category came in first, accounting for 12.8% of all domains sold in the past week, followed by Business at 9.7%.

Below please find the list of highlighted public domain sales.

Sales 8-5-13 to 8-11-13

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Afternic Weekly Sales: July 29, 2013 – August 4, 2013

Domain Sales for the week of July 29, 2013 to August 4, 2013

Afternic’s sales totaled $1,294,035.

The top public sale for the past week was MicroBusiness.com, which sold for $10,165.

The Business category came in first, accounting for 10.3% of all domains sold in the past week, followed by Specials at 9.7%.

Below please find the list of highlighted public domain sales.

weekly salesWeekly Domain Sales Breakdown

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How to Reach Out to a Non-Domainer

Know your audience when trying to seal the deal.

When preparing to reach out to a domain owner to determine their interest in selling, it’s important to keep in mind that owning a domain name doesn’t automatically make you a domainer. Many individuals invest in domain names for business purposes only and have not considered selling them for a profit later.  For this reason, you’ll want to approach the owner with an open mind and be prepared to appropriately cater your offer to the domain owner.

Do Your Research

Just like any other consumer, there’s a fair amount of background research you can conduct before making a purchasing decision or proceeding into a negotiation. This is particularly crucial if you’re trying to convince someone to sell their domain. Before making any contact you’ll want to gather the facts, such as how much longer the domain has before it expires, and how many other domains the owner has. In many situations, this information will be beneficial in your outreach attempts.

Be Aware of Your Tone

Whether you are a domaining expert or a novice yourself, it’s essential that you communicate with a domain owner on their level. While educating them throughout the process might be welcomed by some owners, it’s important that you don’t give off a condescending tone or you may risk losing the sale. Even if a domain owner is not a domainer, that doesn’t mean that they aren’t capable of doing their own research and understanding what their domain is worth and how the selling process works.

Be Patient

If you are someone who has bought and sold hundreds of domain names the selling process comes to you quite naturally by now. You are confident in your domain valuation skills and can maneuver through the escrow process with ease, but that doesn’t mean that the seller is as comfortable. So instead of rushing them through the transfer process, offer a helping hand or simply give them the time they need to catch up on what’s happening.