Alan Shiflett
Alan Shiflett is the Senior Director of Product for the Domain Investor Products at GoDaddy. With over 15 years of experience at GoDaddy, Alan has a deep passion for empowering domain investors and has played a pivotal role in shaping the domain aftermarket landscape. His expertise in domain portfolio management and sales strategies has helped countless investors achieve success.

My articles

Streamlining Our Backend: Improving Afternic’s Efficiency

We’re making important changes to our backend infrastructure to enhance our services and prepare for future improvements. These updates are part of…

Balancing Lead Quality and Quantity: Afternic’s Innovative Strategy for Domain Sales Optimization

In the world of domain sales, striking the right balance between attracting genuine buyers and filtering out confused leads is a constant…

Using GoDaddy Cart to Improve Buyer Purchase Process for Afternic Broker Sales

We are excited to announce a major enhancement to the Afternic buying process that will remove friction and make the buying experience…

Featured articles

Introducing Afternic’s New Pending Review Self-Serve System: Streamlining Your Domain Management

We know that one of the most significant pain points for sellers is handling domains in review. The process often required lengthy…

Custom Checkout Link Moves to GoDaddy URLs

You can now close externally-negotiated leads through GoDaddy for 5%.  Custom Checkout Link, launched in 2023, is a service that Afternic created…

How to Use Afternic’s New Bulk Upload Template

As a domain seller with hundreds or thousands of domain names to manage, you may be familiar with Afternic’s bulk upload system….

Introducing Afternic Boost: More domain visibility, more domain sales

In today’s crowded marketplace, standing out is crucial. Afternic Boost is a new merchandising program designed to increase your domains’ visibility on…

Introducing the New Custom Lander: Familiar Design meets GoDaddy Branding

In 2023, we launched the first iteration of the Custom Lander, known as the Dan.com Lander, at Afternic. This gave Afternic sellers…

Lease to Own Integration Launches Internationally at GoDaddy

In July 2023, Afternic marked a milestone with the launch of Lease to Own, one of the most significant product updates in…

What’s New at Afternic? January to March, 2024

Following a transformative 2023, where we introduced groundbreaking features, including Lease to Own and the Lead Center, our team has been hard…

A Fresh New Look for Afternic.com

2023 was a pivotal year for Afternic. The world’s leading domain name marketplace brought the Lead Center, Lease to Own, Custom Checkout…

2023 at Afternic: Lease to Own, Lead Center, Expedited Payouts, and more!

Afternic, the leading domain name marketplace, has been busy throughout 2023, rolling out several significant updates and enhancements that streamline user experience…

Lander selection: redefining your use of Afternic landing pages

Afternic provides a number of landing page options for customers including Cashparking, Request Price, and Buy it Now. In the past, in…

Ownership verification comes to Afternic 2.0

One of the most requested product features that I have received from the community has been to add automated ownership verification to…

Afternic launches the lead center beta

Afternic, GoDaddy’s aftermarket platform, remains one of the most popular and consistent venues for domain sales, partly thanks to the constant activity…